Digital Marketing Executive
- Hyderabad, India
- Date : 27-11-2025
Job Description :
Company: Texas Review
Location: Hyderabad (Jubilee Hills), India
Experience: 1 – 3 years
Salary: ₹1 – 3.5 LPA
Employment Type: Full-Time, Permanent
Department: Marketing & Communication
Role Category: Digital Marketing
About the Company:
Texas Review is an education and training organization committed to delivering high-quality learning experiences through innovative digital strategies.
Job Description:
The Digital Marketing Executive will manage and optimize Google Ads campaigns across multiple networks, analyze performance, and implement strategies to improve campaign ROI.
Key Responsibilities:
Plan, create, and manage Google Ads campaigns across Search, Display, Video, and App networks.
Conduct keyword research, competitor analysis, and identify targeting opportunities.
Optimize campaigns for CPC, CTR, conversions, and quality score.
Prepare and manage ad copies, align landing pages, and perform A/B testing.
Monitor campaign performance and generate daily, weekly, and monthly reports.
Track conversions using Google Analytics, Tag Manager, and other tracking tools.
Manage campaign budgets to ensure efficient spend.
Stay updated on the latest Google Ads trends, tools, and best practices.
Collaborate with design, content, and sales teams for integrated marketing strategies.
Identify growth opportunities and recommend improvements to enhance campaign performance.
Preferred Candidate Profile:
Bachelor’s degree in Marketing, Business, or a related field.
1–3 years of experience managing Google Ads campaigns across Search, Display, Video, and App networks.
Strong understanding of Google Ads Manager, Google Analytics, and Tag Manager.
Hands-on experience with keyword planning, bidding strategies, and remarketing.
Strong analytical and reporting skills.
Ability to work under tight deadlines and manage multiple campaigns simultaneously.
Excellent communication and problem-solving skills.
Key Skills:
Google Ads, Google AdWords, Digital Marketing, SEO, Social Media Marketing, Design, Budget Management
Number of Openings: 1
