SEO Expert

Company: Dr Balas Hospitals
Location: Hyderabad, Telangana, India
Experience: 2 – 5 years
Salary: ₹2.25 – ₹3.5 LPA
Employment Type: Full-time, Permanent
Industry: Medical Services / Hospital
Department: Marketing & Communication
Role Category: Digital Marketing

Job Description:
Dr Balas Hospitals, a growing specialty hospital in Hyderabad, is seeking a skilled SEO Expert to expand its digital presence and improve online visibility. The role involves developing and executing comprehensive SEO strategies tailored to healthcare services, enhancing local SEO, and improving website traffic and conversion rates.

Key Responsibilities:

• Develop and implement SEO strategies to increase visibility of hospital services in Hyderabad and nearby regions.

• Conduct keyword research focusing on healthcare-specific and location-based terms (e.g., “Andrology hospital Hyderabad,” “best sexual medicine doctor near me”).

• Optimize website content including meta tags, titles, schema markup, internal linking, and blogs for on-page SEO.

• Manage local SEO activities: Google Business Profile optimization, local citations, and reviews management.

• Create content strategies including blogs, FAQs, and patient education materials.

• Build ethical and white-hat backlinks.

• Monitor website performance using Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz.

• Improve website and landing page conversion rates (CRO).

• Collaborate with doctors and management to publish case studies, success stories, and healthcare articles.

• Stay updated with Google algorithm changes and healthcare SEO trends.

• Handle online reputation management (ORM) effectively.

Preferred Candidate Profile:

• 2–4 years of SEO experience, preferably in healthcare, hospitals, or clinics.

• Strong expertise in local SEO and healthcare-specific content marketing (adhering to medical advertising regulations).

• Proficient with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Moz.

• Familiarity with CMS platforms like WordPress and basic HTML.

• Excellent communication skills and ability to work independently.

• Experience with online reputation management is an advantage.

Education:

• Graduation not required

Contact:

• Phone: 90524 33109

• Email: drbalas@gmail.com